The G&H Blog

Your Connection for the Latest Orthodontic News, Trends and Information

Think of This as a Turnaround

June 4, 2020

Levin Group views the COVID-19 crisis in three stages. Stage 1 is the crisis itself. Stage 2 is entering recovery. Stage 3 is recovery. We estimate it will take about 12 – 18 months for most orthodontic practices to bounce back. We are also ...

A Very Different Game (For Now)

June 2, 2020

Marketing has changed dramatically since the outbreak of the COVID-19 crisis. What looked like excellent marketing prior to the crisis can come across as insensitive and misplaced at this time. Orthodontists can certainly still find marketing ...

Get Personal

June 1, 2020

You have been told over your entire business career not to get too personal with people that you manage. You've been told it's a bad idea to cross the line because it's very difficult to cross back. You have been told a lot of things and at the ...

What About Your Team?

May 26, 2020

While you’re addressing your patients’ coronavirus concerns, you mustn’t forget about your team. They have their own anxieties and fears. This crisis has put everyone in the unenviable position of worrying about both their health and finances ...

Communicate, Communicate, Communicate

May 18, 2020

When it comes to communicating with patients a simple but effective rule to follow is "Communicate clearly and communicate often." This may have been second nature in the past–however, we have now all been thrust into uncharted territory. When ...

Overdue Debonds just Became MUCH More Important

May 13, 2020

One of the key strategic targets that orthodontic practices should pay extra attention to during this time is the percentage of overdue debonds. According to the Levin Group Data Center (the data collection arm of Levin Group orthodontic ...

How to Stay Competitive in Orthodontic Practice

May 13, 2020

Orthodontics is a changing specialty within a changing profession. Over the last 10 years the world of orthodontics has undergone several key factors that will permanently alter how orthodontic practices function, provide care, acquire ...